I discovered rather novel application of some creative marketing while walking through the snow today. In each footprint I left in the snow behind me, a hundred tiny IPath logos embedded themselves in neat little patterns. The traction of the shoe itself is made up of little IPath logo stamps, and they leave their mark everywhere you walk. Great idea!
Footprint Branding
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You’re currently reading “Footprint Branding,” an entry on Solano Systems | Mike Johnson
- Published:
- 12.10.05 / 3pm
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